Amazing Startup Guide

Business Model

Business Model

This is the Napkin Business Canvas, a super-agile business model framework.

There’s also the Alexander Osterwalder’s Business Model Canvas and Ash Maurya’s Lean Canvas, but sometimes both can be a bit unwieldy.

“Jobs to Be Done” was initially phrased in a Harvard Business Review article and is about what the customer is trying to do in a given situation, what the customer hopes to accomplish.